Best Cooler On Kickstarter

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The image is split down the middle vertically. On the right side is an open cooler filled with a variety of beverages. On the left is a yellow background with white ice cubes and a caption that reads: Best Coolers on Kickstarter.

Coolers are essential companions for outdoor enthusiasts, providing a convenient and reliable way to keep food and drinks cold during adventures like camping, picnics, and tailgating. As a result, coolers have become a popular category on Kickstarter thanks to their widespread utility and the potential for creative designs and features that capture the imagination of backers.

Rest assured, however, that these are not your father’s coolers.

Today’s coolers feature many exciting and innovative features, from battery power (eliminating the need for ice) to built-in ice makers and everything in between.

The surge in interest for Kickstarter coolers is a testament to the growing outdoor activities trend and the boundless creativity of product designers. To succeed in your Kickstarter cooler campaign, you’ll need a compelling product, a realistic funding goal, effective marketing, and a commitment to transparency and communication with your backers.

In this article, we’ll explore why coolers are a perfect fit for Kickstarter, how the crowdfunding process works for cooler projects, and dive deep into the world of crowdfunding coolers on Kickstarter and discover some standout projects that have found success in this exciting space.

Key takeaways:

  • Coolers have become a popular category for crowdfunding campaigns on Kickstarter due to their high demand, affordability, visual appeal, versatility, and the growing trend of outdoor activities.
  • Successful Kickstarter cooler campaigns share common characteristics such as innovative features, a strong value proposition, diverse capacities, well-designed campaigns, sustainability, clear funding goals, active promotion, and transparent communication.
  • Launchboom can help creators maximize exposure and funding opportunities for innovative Kickstarter cooler projects.

What makes coolers perfect for crowdfunding on Kickstarter?

There are many reasons why coolers are perfect for crowdfunding on Kickstarter, including:

  • Coolers are a high-demand product. Coolers are necessary for many people, especially those who enjoy outdoor activities such as camping, fishing, and tailgating. That means that there is a large potential pool of backers for Kickstarter cooler projects.
  • Coolers are a relatively affordable product. Coolers come in at a price point accessible to large groups of people. That makes them a good option for crowdfunding campaigns, as backers are more likely to invest in a product they can afford.
  • Coolers are visually appealing. Coolers are often brightly colored and designed with eye-catching features, such as wheels and compartments. That makes them visually appealing to potential backers, who are more likely to be drawn to a product that they find aesthetically pleasing.
  • Coolers are versatile. Coolers can be used for various purposes, such as safely storing food and drinks, transporting ice, and keeping items cold. Their versatility makes them a more appealing investment for backers, as they know they can get a lot of use out of them.
  • Coolers are a trending product. Kickstarter coolers have been trending in recent years as more and more people enjoy outdoor activities and as creators come up with new and exciting designs with a range of innovative features. Therefore, there is a lot of interest in coolers, helping to boost the success of a crowdfunding campaign.

Of course, not all cooler projects are successful on Kickstarter. But, if you can create a high-quality cooler that offers features campers can’t live without you have a better chance of raising the funds you need to bring your product to market.

How crowdfunding a cooler works on Kickstarter

There is no better platform for crowdfunding a new and innovative cooler design than Kickstarter, as evidenced by the many coolers successfully launched through the platform.

To crowdfund a cooler product on Kickstarter, you must create an account and fill out a project form detailing your project, team, and funding goals. If approved, you can move forward with your Kickstarter cooler project.

You’ll then create a project page that explains your product, tells your story, includes your funding goal, and outlines any rewards offered to backers. Once your project page is live, you can promote it through social media, your personal network, and advertising campaigns.

If you raise enough money, you can produce and ship your product and other rewards to your backers.

To successfully crowdfund a Kickstarter cooler, you’ll need to:

  1. Create a compelling project page explaining your product and its unique features that backers can’t find anywhere else.
  2. Set a realistic funding goal that you are confident you can reach.
  3. Promote your project to your target audience through social media, email, and other channels.
  4. Be transparent and communicative with your backers throughout the campaign.

Following these tips will increase your chances of successfully crowdfunding a cooler product on Kickstarter.

Here are some additional things to keep in mind when crowdfunding a Kickstarter cooler:

  • The product must be well-designed with a focus on filling a clear market need.
  • The campaign must be well-marketed and promoted.
  • The creator must be responsive to backers and provide regular updates.
  • The creator must be able to deliver the product on time and within budget.

Our picks for the best Kickstarter coolers

Here are our choices for the best Kickstarter coolers:

Anker EverFrost Powered Cooler: Best battery-powered Kickstarter cooler

A hand reaches into a full Anker Everfrost cooler to pull out a pack of frozen ground beef.

 

The Anker EverFrost Powered Cooler is a portable, battery-powered cooler that can keep your food and drinks cold for up to 42 hours on a single chard. With multiple capacity sizes of 33, 43, and 53 liters, these ice-free coolers can be used for a variety of outdoor activities, such as camping, tailgating, and road trips.

The cooler is powered by a 299Wh battery, which offers four easy ways to recharge using a wall outlet or a car socket directly via the cooler or a solar panel and a 60W USB-C port via the detachable battery.

The EverFrost Powered Cooler features a unique ice-free cooling system that uses cutting-edge technology to keep food and drinks cold without ice, making it more efficient and environmentally friendly than traditional coolers.

The 53-liter model has a dual-zone design to keep different types of food and drinks at different temperatures.

Other features include a smart control phone app that allows you to monitor and adjust the cooling performance of your Anker EverFrost from anywhere at any time, an LED Display that will enable you to check the real-time cooling status and adjust the temperature easily using the touch screen, and a convenient tray table.

As the global leader in charging technology, Anker creates innovative products that enhance people’s lives. The Anker EverFrost Powered Cooler was built on the company’s success in developing high-quality chargers and accessories and is perfect for adventurers and anyone who enjoys a refreshing cold beverage on the go.

Anker EverFrost Powered Cooler by the numbers

  • Funds Raised: $2,502,718
  • Backers: 3,464
  • Goal: $10,000

Maluna Premium Coolers: Best unhinged Kickstarter Cooler

The Maluna Unhinged cooler is a premium Kickstarter cooler with a cam-actuated hinge, thermometer drain plug, and hidden pressure regulator designed to make it easier to open the cooler, even at high altitudes or in extreme temperatures. The pressure regulator is hidden behind the bottle opener and requires no user intervention.

Every Maluna cooler delivered as part of its initial Kickstarter campaign came with a standard drain plug and a bonus digital thermometer drain plug, which were also available as a separate reward and fit both Yeti and RTIC coolers.

Maluna Premium coolers also feature ergonomic handles for a comfortable grip, with clearance for a single user to carry ‘palms in’ or for two people to carry the cooler ‘palms out.’ These rigid handles do not sway like rope handles, making carrying items on top of the cooler easier. They are also in an excellent location for a tie-down spot to keep your cooler fastened to a truck bed or boat deck while the lid can still be opened when strapped down. The handles also have a large opening to accept a chain or rope to prevent theft.

The Maluna Unhinged cooler is made from high-quality materials and construction, making it durable and long-lasting. It is also lightweight and easy to carry, making it a great choice for camping, fishing, and other outdoor activities.

If you are looking for a premium cooler that is both functional and stylish, the Maluna Unhinged cooler is a great option.

Maluna Premium Coolers by the numbers

  • Funds Raised: $441,199
  • Backers: 2,056
  • Goal: $150,000

Euhomy Electric Cooler: Best electric Kickstarter cooler with ice maker

The Euhomy Electric Cooler is a portable electric cooler with a fully automated ice maker and a 33-liter refrigerator. The ice maker can produce six ice cubes in eight minutes, stored in a separate 12-liter compartment that can hold up to 100 cubes.

This amazing Kickstarter cooler allows for effortless transport, with built-in removable wheels and a handle to ensure stability, ultimate convenience, and portability for any outdoor adventure.

Euhomy’s high-capacity removable battery ensures long-lasting cooling power. With the built-in USB port, you can use the cooler to charge your devices anytime. If extra power is what you need, you can swap the battery or connect a backup for uninterrupted cooling. Euhomy’s temperature control panel and companion smartphone app allow you to adjust the internal temperature precisely.

This Kickstarter cooler is made from durable materials and is designed to be lightweight, portable, and reliable.

If you are looking for a portable electric cooler with an integrated ice maker, the Euhomy Electric Cooler is your best option.

Euhomy Electric Cooler by the numbers

  • Funds Raised: HK$ 1,499,058
  • Backers: 467
  • Goal: HK$ 40,000

Nutshell Coolers: Best sustainable Kickstarter cooler

Nutshell Coolers are sustainable and collapsible coolers made from coconut husk fiber. They are designed to last decades, not millennia, and to replace plastic foam with natural materials. Nutshell Coolers pack flat to half their width, making them easy to store in small spaces like apartments or closets. They also keep ice frozen for over 48 hours, outperforming traditional coolers from Styrofoam or plastic foam.

The Nutshell Cooler campaign is a Kickstarter cooler success story, reaching its fundraising goal in just seven hours and getting lots of media coverage, having earned praise from Forbes, Fast Company, and Gear Junkie, to name a few, and hailed for its environmentally friendly design. The makers of the Nutshell Cooler spent years working alongside farmers and engineers in the Philippines, turning coconut waste into insulation for the Nutshell Cooler.

In addition to its collapsible design, sustainability, and 48-hour ice retention rate, this Kickstarter cooler also has a water-repellent shell and a leakproof liner. It is ideal for anyone looking for a sustainable and collapsible alternative to traditional coolers without compromising form and function.

Nutshell Coolers by the numbers

  • Funds Raised: $167,479
  • Backers: 809
  • Goal: $30,000

The RollR 60 by RovR: Best feature-packed Kickstarter cooler

The RovR RollR 60 is a 60-quart wheeled cooler designed to be the most feature-packed cooler on the market. This Kickstarter cooler is more than just a cooler; it is an all-in-one hub for your camping trip, picnic, or beach day.

It has several innovative features that make it unique, including:

  • A built-in meal prep station with a cutting board and drain
  • Dual cup holders that can also hold phones or cameras
  • A stash bag for storing smaller items
  • A dry storage bin for keeping food and drinks separate
  • An optional bike hitch for easy transport
  • A bear-resistant design

Best of all, thanks to the RovR RollR 60’s rotomolded, elevated body, airtight gasket, and thick foam insulation, it can keep food and drinks cold for up to ten days.

If a feature-packed, all-in-one cooler is what you’re looking for, look no further than the RovR RollR 60.

The RollR 60 by the numbers

  • Funds Raised: $185,779
  • Backers: 580
  • Goal: $50,000

Where can you buy Kickstarter coolers?

As a backer, you can get your hands on a successfully crowdfunded Kickstarter cooler as soon as it comes out. If you’re in the market for a cooler and want to get in on the action, you can always search the Kickstarter website for a list of all active and completed Kickstarter cooler campaigns.

Here is where you can purchase the products on our list of the top five Kickstarter coolers:

  1. Anker EverFrost Powered Cooler: The Anker EverFrost Powered Cooler is available on the Anker website, at Amazon, and Walmart.
  2. Maluna Premium Coolers: You can buy the Maluna Premium Coolers on the Maluna website.
  3. Euhomy Electric Cooler: The Euhomy Electric Cooler is available on the Euhomy website and through Amazon.
  4. Nutshell Coolers: You can buy the Nutshell Coolers on the Nutshell Coolers website.
  5. The RollR 60 by RovR: You can buy the RovR RollR 60 on the RovR website.

Some local retailers may also sell Kickstarter coolers, especially in areas where the campaigns were successful.

When buying a Kickstarter cooler, it is important to research and read reviews from other customers. You should also ensure that the cooler is backed by a warranty in case of any problems.

What do these successful Kickstarter cooler campaigns have in common?

These successful Kickstarter cooler campaigns share several characteristics that contributed to their fundraising success:

  • Innovative features: Each of these cooler campaigns introduced innovative features that set them apart from traditional coolers. Whether it’s battery-powered cooling, a hidden pressure regulator, an integrated ice maker, sustainable materials, or multifunctional designs, these coolers offer something unique and appealing to backers.
  • Strong value proposition: These coolers offer clear and compelling value propositions. Whether it was extended ice retention, convenience, eco-friendliness, or versatility, these campaigns effectively communicated their coolers’ benefits to potential backers.
  • Diverse capacities and use cases: These campaigns recognized the need for different cooler sizes and functionalities to cater to various outdoor activities. Offering various capacity options allowed backers to choose the cooler that best suited their needs.
  • Well-designed campaigns: These successful campaigns had well-designed Kickstarter pages with professional-quality images, detailed descriptions, and informative videos. They effectively showcased their products’ features and benefits.
  • Sustainability and eco-friendliness: Many of these campaigns emphasized sustainability and eco-friendliness, addressing growing concerns about environmental impact. That resonated with backers who prioritize eco-conscious products.
  • Clear funding goals: The creators of these Kickstarter coolers set realistic goals that inspire confidence in potential backers. These goals were achievable, and backers could see the potential for the projects to come to fruition.
  • Active promotion: These successful campaigns promoted their projects through various channels, including social media, email newsletters, and media coverage. They engaged with their backers, answered questions, and built a community around their products.
  • Transparent communication: The creators maintained transparent and open contact throughout their campaigns, providing updates on progress and promptly addressing any concerns or questions from backers.

In short, these successful Kickstarter cooler campaigns combined innovation, value, sustainability, and effective marketing to engage and persuade backers, ultimately surpassing their funding goals and delivering innovative cooling solutions to the market.

Whether you decide to fund your next innovative cooler project on Indiegogo or Kickstarter, Launchboom has what it takes to help make your cooler crowdfunding campaign successful.

Are you looking for assistance with your next Kickstarter cooler campaign? Get funded in less than 24 hours using the system behind the most successful crowdfunding campaigns.

 

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