Indiegogo is a popular crowdfunding platform that allows individuals and businesses to raise funds for their creative projects, innovative ideas, or social causes. One of the unique features of Indiegogo is the ability to set a flexible goal for your campaign. In this article, we will discuss the steps to change your flexible goal on Indiegogo, as well as important considerations and frequently asked questions about this process.
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Understanding Flexible Goal on Indiegogo
Before we delve into the process of changing your flexible goal, let’s understand what exactly a flexible goal means on Indiegogo. Unlike a fixed goal, where you must reach the target amount to receive any funds, a flexible goal allows you to receive the funds you have raised even if you don’t reach your initial goal.
This flexibility can be a great advantage for campaigners as it enables them to still receive support and funding even if they fall short of their original target.
What is a Flexible Goal?
A flexible goal is a fundraising target that doesn’t determine whether or not you receive the funds you have raised. It offers a more lenient approach by allowing campaigners to keep the funds they have received, regardless of whether the final amount matches their initial goal.
Imagine you are running a campaign to raise funds for a community project. Your initial goal is to raise $10,000 to cover the costs of materials, equipment, and labor. However, as the campaign progresses, you realize that reaching the $10,000 mark might be challenging. With a flexible goal, you can still receive the funds you have raised, even if you fall short of the target. This means that if you manage to raise $8,000, you can still access those funds and use them towards your project.
Importance of Setting the Right Goal
Setting the right goal is crucial for the success of your campaign. It determines the amount you aim to raise and plays a significant role in attracting potential supporters. A well-thought-out and realistic goal will inspire confidence and encourage people to contribute to your cause.
When setting your goal, it’s essential to consider various factors such as the scope of your project, the resources required, and the level of support you anticipate. If your goal is too high, it may discourage potential backers from contributing, as they may perceive it as unattainable. On the other hand, if your goal is too low, it might not adequately cover the expenses, leaving you with insufficient funds to bring your project to fruition.
Take the time to research similar campaigns and analyze their funding goals and outcomes. This will give you a better understanding of what is realistic and achievable for your project. Additionally, consider reaching out to experts or mentors in your field who can provide guidance and help you set a goal that aligns with your objectives.
However, circumstances may change during the course of your campaign, and you may find yourself needing to modify your initial goal. Let’s explore the steps to change your flexible goal on Indiegogo.
Changing your flexible goal on Indiegogo is a straightforward process. First, log in to your Indiegogo account and navigate to your campaign dashboard. From there, select the “Edit” option for your campaign. Within the editing options, you will find the option to modify your goal. Simply enter the new amount you wish to set as your goal and save the changes.
It’s important to communicate any changes to your backers and potential supporters. Update your campaign page with a clear explanation of why you have decided to change the goal and how it will impact the project. Transparency is key in maintaining trust and keeping your backers informed.
Remember, a flexible goal allows you to adapt and adjust your fundraising target as needed. It provides the freedom to continue receiving support and funding, even if your initial goal becomes unattainable. Embrace this flexibility and make the most of your Indiegogo campaign!
Steps to Change Your Flexible Goal
Changing your flexible goal on Indiegogo is a straightforward process. Follow these steps to modify your goal:
Accessing Your Campaign Dashboard
To begin, log in to your Indiegogo account and navigate to your campaign’s dashboard. This is where you can manage and make changes to your campaign.
Navigating to the Funding Tab
Once you are in your campaign dashboard, locate the “Funding” tab. Click on it to access the funding settings for your campaign.
Modifying Your Goal
Within the funding settings, you will find the option to modify your goal. Enter the new amount that you wish to set as your flexible goal.
Remember, when adjusting your goal, it is essential to consider the impact it may have on your campaign and the perception of potential donors.
Things to Consider Before Changing Your Goal
Before making any changes to your flexible goal, there are a few important factors to consider:
Impact on Your Campaign
Changing your goal mid-campaign can have both positive and negative implications for your campaign. Increasing the goal may showcase the success and progress of your campaign to potential donors. However, decreasing the goal may create doubts regarding the viability and legitimacy of your project.
Donor Perception and Trust
Your supporters and potential donors trust you to use the funds responsibly and achieve the goals you have set. Changing your goal too frequently or without a valid reason may undermine the trust you have built with your audience. It is crucial to communicate any changes transparently and effectively to maintain their trust.
Frequently Asked Questions About Changing Flexible Goals
Can I Change My Goal After Launching?
Yes, you can change your flexible goal after launching your campaign. Indiegogo understands that circumstances may change, and you may need to adjust your target amount to better align with the progress of your campaign.
How Often Can I Change My Goal?
Indiegogo allows campaigners to change their flexible goal multiple times during the course of their campaign. However, it is essential to exercise caution and not make frequent changes without valid reasons, as this may affect the trust and confidence of your supporters.
Troubleshooting Common Issues
Unable to Change Goal
If you are experiencing difficulties changing your flexible goal on Indiegogo, there are a few troubleshooting steps you can try. First, ensure that you are logged in to your account and have access to your campaign dashboard. If the issue persists, reach out to Indiegogo’s customer support for further assistance.
Changes Not Saving Correctly
If you find that your changes to the flexible goal are not saving correctly, double-check your internet connection and ensure that you have a stable connection. Clearing your browser cache and cookies may also help resolve any technical glitches.
Changing your flexible goal on Indiegogo can be a strategic move to optimize your campaign’s success. However, it is crucial to consider the impact on your campaign, maintain the trust of your supporters, and communicate any changes transparently. By following the steps outlined in this article, you’ll be able to modify your flexible goal with ease and make informed decisions to propel your campaign forward.
